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Using top tier hosts, sticking to active listener formats such as News – Talk – Sports and Events can keep your ROI High & your Stress Low! Let us show you what we can do


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Advertise on Toucher & Rich Sports Talk | 888-449-2526

Advertise on Toucher & Rich on 98.5-WBZ-FM

Toucher and Rich

Toucher and Rich and WBZ have been enormous successes by any measure. The Sports Hub was the fifth-highest billing station of any format in the country last year, bringing in $33 million. And Toucher and Rich earned a 24.6 share in the men 25-54 demographic in the summer ratings book, a record for a Boston morning show (6-10 am).

“It’s an absolutely incredible and unheard of thing for a station in the 10th-biggest market in the country [to have that much revenue]. It just doesn’t happen,” said Shertenlieb. “We had also heard that our show … had once again set the record for highest ratings in Boston morning radio history.”

“That’s again something that’s literally not heard of. Our show and the station could not be doing any better. It’s a radio company’s dream come true.”

Toucher and Rich posted the highest ratings share in Boston morning radio history, a massive win in the summer ratings period for 98.5 -WBZ.

We are proud to offer Talk Radio advertising options for advertisers! We work with all major shows and brands. Call for a free media plan and current rates and prices for radio and TV advertising in any local market or for national reach. If you are looking for a celebrity endorsement from Fred Toettcher & Rich Shertenlieb Sports Talk Radio on WBZ-FM, Boston, call right away to secure your endorsement spots. Call 888-449-2526.

Estimated national rates range from Monday to Friday. Local ad placements are also available here. Remnant rates and spot rates are determined by individual radio stations and the best part is that we don’t charge clients for placing media. Let us make those local advertising deals on your behalf. Our team is expert at getting the best rates possible. Local market spot rates and remnant rates are available for some offers. Each market is negotiated directly for best result.

Radio ad messages are still producing awesome results. To make the most of radio advertising, it’s important to have a message that is engaging, informative, memorable, and makes an emotional connection. We can help you create a compelling radio ad! Keep in mind that radio ads are usually brief, so you must be concise and focused. 30 second ads spots are usually about 70 words, whereas 60 second spots are approximately 140-150 words. We can help you with script writing and editing to say what you want to say and still get your main points across and make an emotional connection. Steady growth equals more revenue in your pocket. Consistent and measurable results are what counts in any advertising campaign! Call 888-449-2526 today!

More info about talk radio advertising… HERE.